Predicting Performance Of Pharmaceutical Lotions Through Rheological Characterization

Understanding how a lotion behaves during spreading and rubbing is critical for predicting real‑world performance, especially when formulation changes are subtle and sample volumes are limited. Discover how rheological characterization can reveal meaningful differences in structure, elasticity, compliance, and flow using less than a milliliter of material. By combining oscillatory testing, creep and recovery measurements, and flow analysis, formulators can see how products respond under stresses that closely mimic end use. The comparison of two pharmaceutical lotions shows how one formulation can appear stronger at rest yet feel less favorable during application, while another flows more readily under shear and spreads with less effort.

Access the full application to learn how carefully selected rheology tests can bridge the gap between lab data and sensory performance, helping teams make confident formulation decisions faster.