Veeva Systems Expands Healthcare Professional And Organization Data Offering For France

Veeva OpenData offers customer reference data and services in France - the second European market in six months

Veeva Systems announced the availability of Veeva OpenData in France – the second European market in just six months – delivering a new approach to data that is open, easy, and global. Veeva OpenData provides customer reference data and services forthe life sciences industry and delivers millions of comprehensive healthcare professional (HCP), healthcare organization (HCO), and affiliations profiles with consistent standards of quality. Veeva OpenData offers simple pricing, and eliminates complex and restrictive three-party agreements that limit usage and access to customer data.

“Life sciences companies have been seeking a more efficient, streamlined solution for accessing customer data across markets and platforms,” said Guillaume Roussel, director of strategy for Veeva OpenData in Europe. “Our new approach to customer data makes comprehensive customer records fully accessible across the organization and, because it’s open, eliminates contractual complications and limitations.”

The Veeva OpenData Partner Program makes it easy for companies to access and maximize their customer data through Veeva’s growing partner ecosystem that includes Axtria, BMI SYSTEM, Crossix Solutions, Decision Resources Group, HighPoint, LiquidHub, OpenQ, Symphony Health Solutions, Qlik, and Zephyr Health.

To best support customer needs globally, Veeva OpenData is being developed for all major markets, and available today in Australia, China, France, the US, and the UK. Availability in other major European countries is expected in 2015, with additional regions to follow in2016. Veeva’s rapidly expanding European data business is led by Guillaume Roussel and Francesca D’Angelo, two highly experienced industry experts with more than 25 years combined experience in life sciences data management and compliance.

Roussel will discuss the importance of open, easy, and global customer data in complying with the EFPIA transparency code during Veeva’s upcoming life sciences transparency seminar on June 2 in Paris, co-hosted with BMI SYSTEM and Simmons & Simmons. Learn more about this seminar here (http://go.veeva.com/petitdej_transparence).

Today, the company also announced that Sobi, a specialty life sciences company dedicated to rare diseases, has selected Veeva Commercial Cloud, including Veeva OpenData in the UK and France, to support its global commercial organization across sales, marketing, and medical. Sobi joins a growing list of life sciences companies, including Kythera, Medac Pharma, and Keryx, in establishing end-to-end commercial operations with Veeva Commercial Cloud.